Tea Kajoe Aro Jambi Also popular in Europe
Tea "Kajoe Aro" produced by PT Perkebunan Nusantara VI, Jambi, West Sumatra, located in Kerinci, Jambi, now controls much of the world tea market consumer.
"The production of tea PTPN VI with the brand 'Kajoe Aro" has now spread and become a market leader in world consumption, is no longer only limited in Europe as it has been publicly known so far, "said marketing director Edy Yanto in Jambi, on Tuesday.
He explains, Aro Kajoe tea market in almost all major European countries include the Netherlands, Germany, Britain, Belgium, Portugal, Spain, Italy and others. In addition, the U.S. mainland, Asia such as Japan, China, India, Sri Lanka, and Australia, had been concentrated in markets with huge potential for development of tea trading networks such Kajoe Aro.
"The production of tea PTPN VI with the brand 'Kajoe Aro" has now spread and become a market leader in world consumption, is no longer only limited in Europe as it has been publicly known so far, "said marketing director Edy Yanto in Jambi, on Tuesday.
He explains, Aro Kajoe tea market in almost all major European countries include the Netherlands, Germany, Britain, Belgium, Portugal, Spain, Italy and others. In addition, the U.S. mainland, Asia such as Japan, China, India, Sri Lanka, and Australia, had been concentrated in markets with huge potential for development of tea trading networks such Kajoe Aro.
Bottled tea products are exported in the form of quality orthodox tea powder number 1 and 2, while being marketed to the domestic market the product number 3 and so on in accordance with the needs and level of consumption.
Production of tea from the plantation at Kayu Aro Kerinci annual average of more than 5500 tons in the form of orthodox black tea powder. Aro Kajoe tea favored because of its natural and processed without chemicals, he said.But he admitted the marketing of tea Kajoe Aro was not too popular in these markets in the country, so difficult to find in supermarkets, supermarkets as well as other tea products.
This is because the main market target PTPN VI Kayu Aro is the world market.
Kayu Aro tea garden is the tea plantation on one stretch of the widest in Asia. Broad reach their area 3014.60 hectares, scattered in Kerinci in Jambi province and partly in West Sumatra. Production of wet tea leaves per day to 90 tons.
The existence of these plantations also dpertahankan due to historical value of the garden itself, which has been built by NV HVA (Vereniging Holland Amsterdam) Dutch colonial government in 1925."The company began operations in 1930 with corvee labor imported from Java. Up to now the workers picking tea leaves from Java is already entering the fifth generation," he added. (Republika)
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